Get Local Inquiries. Book the Job. Pay No Hidden Fees.

Flat monthly pricing. No pay-per-lead fees. Never more than 2 rival pros per project.

⭐ Featured & Recommended:
Bring your ratings & review counts from selected other platforms

Targeted Visibility

Get found by local homeowners searching specifically for your service right when they're ready to hire.

Build Trust

Turn your hard-earned reputation into instant credibility so homeowners pick you over the competition.

Direct Contact

Keep 100% of what you earn. Homeowners deal directly with you - zero middlemen, zero commissions, zero hidden fees.

Why pros move to us

The same money, spent differently.

Pay-per-lead directories

  • You pay for every lead, whether or not you win the job
  • The same job is sold on to five or more pros
  • Membership is often tied to a twelve month contract
  • Your spend rises with the number of leads you take

Home Services Pros

  • Nothing per lead, ever. One flat monthly fee
  • Every lead goes to a maximum of three local pros
  • No minimum term on monthly plans, cancel anytime
  • Your spend is the same whether you take one lead or twenty

The left column describes how pay-per-lead directories typically work. Terms vary between platforms, services and areas, so check your own contract.

Simple, Transparent Pricing

Flexible pricing with no hidden fees. Cancel anytime.

Pro
$99/yr
  • Business profile page
  • Google rating displayed
  • Respond to customer reviews (with AI-assisted replies)
  • Dofollow backlinks to your website
  • Trust Badge for your website
  • Unlimited free direct messages
  • Unlimited free quote requests straight to your inbox
  • Priority rankings on search results and listicles
  • AI search visibility optimized
  • Appears in search results
  • Annual payment with no auto-renewal
Most Popular
Featured
$249/mo
Only 4 Featured spots per category per city
  • Everything in Pro
  • Guaranteed 50% of local 'Post a Project' leads once ID & Trust Verified - est. 5–8 per month*
  • Positions 2–5 in rankings on search results and listicles
  • Specify services to appear in more results
  • Featured banner on listing
  • ID & Trust Verification included
  • Bring your ratings & review counts from selected other platforms
  • Enhanced profile - photo gallery, video & extended bio
  • Need more leads? Add Google Local Services Ads as an optional extra (eligible categories)
  • Account manager support
  • Monthly payment, cancel anytime
Recommended
$399/mo
Only 1 Recommended spot per category per city
  • Everything in Featured
  • Guaranteed 100% of local 'Post a Project' leads once ID & Trust Verified - est. 10–15 per month*
  • #1 position in your category & city on search results and listicles
  • "Recommended" badge
  • ID & Trust Verification included
  • Bring your ratings & review counts from selected other platforms
  • Need more leads? Add Google Local Services Ads as an optional extra (eligible categories)
  • Account manager support
  • Monthly payment, cancel anytime

*Estimated lead volumes are based on average local demand and our capped 3-business rotation. Every lead goes to the Recommended business for that category and city, and the two remaining places rotate between the Featured businesses, of which there are at most four. Your directory profile also generates unlimited, direct-contact leads at zero extra cost.

Frequently Asked Questions

Everything you need to know about listing your business.

We actively invest our own marketing budget to support our Featured & Recommended businesses. When a local category has businesses occupying the 'Recommended' or 'Featured' slots, we run dedicated ad campaigns targeting homeowners in that specific city who are actively searching for your exact service. By driving this local traffic to our "Post a Project" system, we guarantee a steady, reliable flow of leads straight to our top-tier pros.

Both. When you subscribe to a paid tier, your business gets a profile page on Home Services Pros that appears in your chosen service category and local area. Homeowners find you through that page and contact you directly, with no middleman forwarding or filtering. Inquiries come straight to you.

Each plan covers one category in one city.

  • Pro at $99/yr: a profile page that appears in search results, ranks above free listings and is optimized for AI search, with your Google rating shown, unlimited free direct inquiries and quote requests, and AI help replying to your reviews, plus dofollow links to your website and a Trust Badge for your website. One annual payment that does not auto-renew, and we remind you before it expires.
  • Featured at $249/mo: everything in Pro, plus positions 2 to 5 in the rankings for your category and city, a Featured banner, an enhanced profile (photo gallery, video and extended bio), your services listed so you show up in more searches, ID and Trust Verification included, and your ratings and review counts from selected other platforms counted once we have checked them. You also get half of local Post a Project leads, free, once you have passed ID and Trust Verification. Monthly, cancel anytime, with account manager support. Only four Featured places per category in each city.
  • Recommended at $399/mo: everything in Featured, plus the #1 position for your category and city with a prominent Recommended badge, the most visible slot on the site. You also get every local Post a Project lead, free, once you have passed ID and Trust Verification. Monthly, cancel anytime, with account manager support. Only one Recommended place per category in each city.

No. The Pro plan is a one-off annual payment that does not auto-renew: we send you a reminder before it expires so you can choose whether to renew. Featured and Recommended are monthly subscriptions with no minimum term, cancel anytime.

For the Pro plan, your listing goes live automatically after payment, and you'll be guided through a quick 3-minute setup. Featured and Recommended go live as soon as you pay when a slot is free in your category and city. If the slot is taken you join the waiting list and we confirm within 24 hours.

We currently cover all major US cities and metro areas. If your area isn't listed yet, contact us: we're expanding all the time.

On a paid listing, your profile displays your phone number, website, and contact links, plus a direct message and quote request facility. A homeowner browsing your profile can call you, visit your site, send you a message, or request a quote, and those messages and quote requests come to you directly at no extra cost. They are included in every paid tier.

No. Direct messages and quote requests through your profile are unlimited and included in your subscription. There are no per-inquiry charges and no commission on work you win. You pay your tier subscription and nothing more for profile inquiries.

There are two separate things, and it is worth being clear about the difference. Profile inquiries (free and included in every paid tier) are homeowners contacting you directly via your listing, as described above. Post a Project leads come from our separate homeowner Post a Project form, where a homeowner describes a specific project they want quotes for. These are supplied free of charge to pros on the Featured and Recommended plans once they have passed ID and Trust Verification (both included in those plans), with no per-lead fees and no commission on work you win. To ensure homeowners are not overwhelmed and pros have a high chance of winning the work, every lead is strictly capped at a maximum of three local businesses.

Direct inquiries reach you in real time the moment a homeowner submits them, with no scheduling or batching. Post a Project leads are forwarded as they arrive, under the three-business cap: the Recommended business for the service category and local area receives every relevant lead, and the remaining two places are shared between the Featured businesses in that area, so each Featured member receives a share of the local leads. Leads start once a business has passed ID and Trust Verification, which are included in both plans.

Three differences, and they are the ones that cost you money:

  • We never charge for an individual lead. You pay one flat monthly fee.
  • We never send a job to more than three local businesses, so you are quoting against two others at most.
  • There is no minimum term on the monthly plans. You can cancel whenever you like.

You are paying for a slot in your category and city rather than for each lead, so a busy month costs you no more than a quiet one.

No - any business can get listed regardless of review count. Where Google ratings exist they're displayed on your profile and help customers choose you, but they're not a requirement to join.

Yes, on the Featured and Recommended plans. Send us a link to your profile on another platform and our team will check it. Your rating and number of reviews there then count towards your position in our rankings (weighted slightly below Google reviews) and towards the minimum rating for Featured and Recommended, and they are added to the rating and review count shown on your profile. We re-check them every six months. You don't need a Google Business Profile to use this, and any Google rating you have still shows on its own in the Google Reviews section of your profile.

Once listed you can apply for ID Verified or Trust Verified status. ID Verified confirms your identity and contact details. Trust Verified is a more thorough check covering credentials, insurance and customer feedback - businesses with this badge typically receive significantly more inquiries.

Every listing carries one badge, shown on its profile page and on its search result and ranking cards:

  • Not Verified (grey): we have not yet verified the business. Every listing starts here, claimed or not.
  • ID Verified (teal): the owner has passed our ID check, which confirms identity and contact details. The grey badge is removed.
  • Trust Verified (gold): the business has passed Trust Verification, our review of credentials, insurance and customer feedback. It includes the ID check, so it replaces the ID Verified badge.

ID Verification is a one-off add-on and Trust Verification an annual one; both are included in the Featured and Recommended plans.

Google Local Services Ads are the pay-per-lead adverts at the very top of Google, above the map, carrying the Google Guaranteed badge. Google runs its own checks on the business before the ads can show. For a one-off setup fee and a monthly management fee we set up your Google verification, optimize your Google Business Profile and build the campaign. If a lead is not genuine, flag it to us and we dispute it with Google so you are credited for it. Ad spend is extra and paid to Google directly. The add-on is available on the Featured and Recommended plans, in the categories Google covers, from the Google Local Services Ads tab on this page.